There are universal principles like Mindset (Personal Development), Master your Emotions, Evaluate the Situation that work regardless the country you are in, believes, gender, age.
It’s like gravity, if you lose your balance and you are on Earth, you’re getting down 100%, all the time.

It works in case of a street aggression, a financial or health challenge.
It can work for you or against you. 
We aim to provide awareness and guidance so you have an understanding and decide what to do and when, and what is the best for you under the circumstances.
We target the average person—the everyday Joe or Jane—offering clear explanations and examples that anyone can follow.

We are also going to talk about things like Time, and Distance and how to use it for your benefit.

Our love for sports, for the martial arts (self-defence), for knowledge ultimately, should bring us together and not divide us. 

Even if we use different techniques and approaches, they are based on the same concepts and principles.
Perhaps, usually we don’t have enough time to look at what is behind a pure technical approach and that’s way Self-Defense Concepts were born.

At a closer look, we will discover how surprisingly similar are the systems based on reality and context.

Our goal is to provide for you the necessary instruments which will help you manage extreme situations through the lens of Concepts and Principles.

Principles are logical explanations of:
 - WHY things are working or not,
 - HOW you can make them work for you, and
 - WHEN to use them.

Mechanically executed techniques and combinations, which might work in a controlled environment, with a cooperating partner, will not survive the first street reality check.

Self-defense must work regardless of age, physical condition or gender.
Context will be always different, but the applicability must be immediate and context specific